Head of Sales | Lead Growth at Australia's Most Awarded Specialist SEO Agency | $145,000–$160,000 Base + Super, OTE ~$245,000 climbing past $300,000 | Melbourne (Hybrid)

Build the sales function. Coach the team. Keep your own number.

This is a player-coach leadership role at an agency that actually wins, where your work compounds on a brand people already trust.

StudioHawk is Australia's largest dedicated SEO agency. Not a generalist digital shop. A specialist, and a serious one.

Founded by Harry Sanders in 2015, the agency has been named SEMrush Agency of the Year twice, won Best Agency Culture at the Global Agency Awards, and featured on BBC World News, Forbes and SmartCompany. Across 300-plus campaigns, never a single Google penalty. Clients hold an average 300% ROI.

400-plus brands trust them, including New Balance, Officeworks, The Good Guys, Cue, Aje Athletica and Petstock. The team spans Melbourne, Sydney, London and Atlanta.

The sales function is now ready for a leader to own it and build it. That is the job.

Why this role?

• $145,000–$160,000 base + super, with realistic OTE around $245,000 climbing past $300,000 as you and the team hit target.

• 5% personal commission on the new clients you win, paid across each client's first 12 months.

• A 1% override on the new-client book your team builds, so you are rewarded for leading, not just selling.

• A genuine brand behind you. Awards, recognition, and 400+ client logos make the conversations easier.

• Real ownership and visibility. You set the strategy and you build the team that runs it.

• Hybrid working, strong L&D, and clear pathways. People here have grown from specialist to department head to GM.

What you'll actually do

• Own new business and revenue growth, and build and coach the team that delivers it.

• Set and run the sales strategy, then lead personally on the deals and partnerships that matter most.

• Own the pipeline from lead to won deal, including qualification and the close.

• Own pricing, proposals and the sales forecast.

• Build and nurture key referral partnerships with agencies and related businesses.

• Coach a high-performing team, including a Business Development Manager, lifting the people around you while modelling great selling.

Who this suits

You don't need to have run a 30-person sales org. What matters is that you can sell at the front and lead from it at the same time.

• 5+ years in high-growth B2B sales, ideally in SEO or digital.

• SEO experience is a must here. You can translate organic growth into commercial value for CMOs, marketing leaders and founders.

• You have built, coached and led a sales team before, or you are clearly ready to.

• You are a strong closer who qualifies well, negotiates commercial terms, and orchestrates a deal to signature.

• You are data-informed, with confident pipeline, forecasting and CRM habits.

• You are humble, driven, and genuinely interested in the craft.

This is a player-coach role with a personal target. If you only want to manage and never sell again, this isn't the one.

What success looks like

• First weeks: you know the pipeline, the team, the offer and the 400+ client base inside out.

• First quarter: your personal deals are landing and the team's pipeline and forecast are tightening under your hand.

• Six months: a repeatable sales engine is humming, with stronger conversion and bigger deals.

• Twelve months: a high-performing team is winning consistently on the systems and partnerships you built.

Why this opportunity is different

Most "Head of Sales" roles are one of two things. A pure management seat where you never close again, or a senior rep title with a team bolted on as an afterthought.

This is neither. You build the function and you keep your own number. You do it inside a specialist agency with real awards, real results, and a brand that opens doors instead of needing constant explanation.

Serious about the work, not about themselves. If you want to lead growth at the most awarded specialist SEO agency in the country, this is the one to pay attention to.

Apply now, or reach out to Luke Marshall for a confidential conversation and the full position description.

Pointer Strategy is partnering with StudioHawk on this search. We work a small number of roles properly rather than spraying CVs, and we stay involved well beyond the offer, with onboarding and ramp support for the person who lands it.